Redken is an American hair care brand owned by the L'Oreal Group. Redken pioneered the 'Scientific Approach to Beauty' by introducing compensate for components lost due to hair distress.
West One offers a complete range of Redken hair colour options and products that are simply amazing! From high-fashion shades to ultra-shiny glosses to express services, each one is scientifically developed and salon-proven so that you can have colour confidence. Our formulations ensure perfect, long-lasting colour results with exceptional condition and shine. We offer three ranges of hair colour, one permanent, one permanent ammonia-free range and our demi-permanent hair colour.
We can give you beautiful customised hair colour. Every Redken colour brand conditions and protects during your salon service so you're assured shiny, healthy-looking hair as well as great colour results.
With our Redken colour range you have numerous options - whether it’s to complement your look or give your cut more versatility, we offer endless possibilities. Thanks to our extensive colour palette, your stylist can mix and create the perfect colour to exceed your expectations. Top stylists, like Guido Palau, rely on Redken hair colour to bring their cuts to the next dimension, so why don't you?